Hanson Instruments are specialist suppliers of optical equipment for optometrists and ophthalmologists. They also provide expert service support around the UK as well as being renowned for their range of not only brand new equipment but also cost effective, refurbished stock.
System features:
- Integrated eCommerce store with PayPal
- Full featured, SEO friendly blog
- Dynamically called client testimonials
- Easy to navigate dropdown menus
- Complex categorisation and hierarchy of products
- Eye catching front page, clickable banner
- Upgraded search engine optimisation
Why they chose Jemford Design:
Having originally designated their online presence to in house members of staff, Hansons quickly recognised the need to find someone who could look after their website professionally, freeing up employees to do the jobs they do best. As their business grew they looked for a system that was easy to manage and a company that they could liaise with for advice and technical help when needed. It became apparent that a content management system was their best way forward and opted for Jemford to make it happen.